Entrepreneurship Journey: From Idea to Impact
Learn to validate ideas, build business models, and launch ventures with real-world impact.

Track
Service Management
Level
Beginner
Language
English
Duration
30 hours
Learning Mode
Learn at ALC or at Home
Introduction
- Examine the opportunities and strategies in Local and Global entrepreneurship.
- Classify the between International and Domestic Business and its trade aspects.
- Discuss the concepts of sustainable entrepreneurship and its characteristics.
- Describe the leadership characteristics, culture and decision making in corporate entrepreneurship.
- Discuss the process of opportunity evaluation and the competitive advantages of new entry in the market.
- Diagnose the stages of new business, trends, innovation, and methods of generating ideas.
- Examine the features of different support programs of Government to promote entrepreneurship.
- Identify the different strategies personal and business growth as an entrepreneur.
- Discuss the concepts, pros and cons of Franchising, joint ventures, merger, and acquisition.
- Explain the process of developing vision statement of a company and the process to be followed.
- Explain the importance of collaboration and communication with clients, team members, and stakeholders.
- Embrace humanistic, ethical, and moral values in real-life situations.
- Exercise responsibility for the completion of assigned tasks for self and the group work
- Predict and cater to own learning needs relating to the assigned task/work.
What you'll learn ?
- Paraphrase the opportunities and implementing effective strategies in both local and global entrepreneurship for thoughtful consideration and adaptation in business.
- Compare the intricate relationship between International and Domestic Business, along with its trade aspects that adds complexity to the overall economic landscape.
- Report the application of environmentally and socially responsible practices and principles in business operations, emphasizing long-term viability and positive impact on both the entrepreneurial economy and society.
- Interpret the intricate interplay of leadership characteristics, corporate culture, and decision-making processes significantly shape the landscape of corporate entrepreneurship.
- Estimate the intricately evaluating potential prospects and distinctive strengths of assessing opportunities and competitive advantages for new market entry.
- Examine the stages of new business involve integrating emerging trends, fostering innovation, and utilizing diverse methods for generating creative ideas.
- Survey the Government support programs for promoting entrepreneurship encompassing various features aimed at fostering entrepreneurial growth and innovation.
- Interpret the diverse strategies for personal and business growth essential to foster success and advancement as an entrepreneur.
- Diagnose the distinct business strategies of Franchising, joint ventures, mergers, and acquisitions each with its own set of advantages and disadvantages.
- Build the systematic and comprehensive approach to articulate a clear and inspiring company’s vision statement.
- Assess appropriate solutions for the challenges presented, while practicing humanistic, ethical, and moral values in real-life situations
- Develop project management skills to efficiently plan and execute projects.
- make judgement and take decision, based on the analysis and evaluation of information and work scenario.
- Predict and cater to own learning needs relating to the assigned task/work by accessing appropriate learning resources.
- pursue self-paced and self-directed learning.
Syllabus
Service Sector: Opportunities and Challenges 1
- Types of service sectors in India
- Differentiators of the service sector in India
- Challenges faced by the service sector in India
Service Sector: Opportunities and Challenges 2
- Service Sector in India
- Opportunities for the Service Sector in India
- Advantages of the Service Sector in India
- What’s New in Services
Sensing Business Opportunity and Identifying Solution 1
- Opportunity Recognition & The Opportunity Assessment Plan
- Nature of International Entrepreneurship
- Importance of International Business to the Firm
- Motivations to Go Global
- Available Distribution System
- Strategic Effects of Going Global
- Foreign Market Selection
- Entrepreneurial Entry Strategies
- Entrepreneurial Partnering
- Implications for the Global Entrepreneur
Sensing Business Opportunity and Identifying Solution 2
- Information Sources
- International Vs Domestic Business (PESTEL Analysis)
- Culture
- Aspects of International Trade
Entrepreneurship Development 1
- The nature of entrepreneurship
- Entrepreneur background and characteristics
- Sustainable entrepreneurship
Entrepreneurship Development 2
- Reliance Story
- Corporate entrepreneurship
- Managerial versus entrepreneurial decision making
- Establishing a culture for corporate entrepreneurship
- Leadership characteristics of corporate entrepreneurs
- Learning from failure
From Opportunity to Business Plan 1
- From Opportunity to Business Plan
- How to Identify an Opportunity
- Business Opportunity Evaluation
- New Entry Generation
From Opportunity to Business Plan 2
- Competitive Advantages in New Entry Opportunity
- Assessing Attractiveness of Opportunity
- First Mover Advantages
- Risk Reduction Strategies
From Business Plan to Funding 1
- Stages of a New Business
- Concept Stage
- Product Development Stage
- Sources of New Ideas
- Methods of Generating Ideas
- Does R&D Spending Correlate to Being the Most innovative
- Trust in Business
From Business Plan to Funding 2
- Trend
- Important Elements of Business Development
- Creative Problem Solving
- Innovation
- Defining a New Innovation (Product or Service)
- Classification of New Products or Services
- Evaluation Criteria
- E-Commerce
Government Programmes for Entrepreneurship 1
- What is Skill India initiative?
- Micro Enterprises
- MUDRA
- Roles and Responsibilities of MUDRA
- Atal Innovation Mission (AIM)
- Start Up India Initiative
- Startup India Seed Fund Scheme
- Aspire - Small Business Ideas for Rural Areas in India
- Dairy Entrepreneurship Development Scheme (DEDS)
- Venture Capital Assistance Scheme
- The Software Technology Park (STP) scheme
Government Programmes for Entrepreneurship 2
- Micro, Small and Medium Enterprises Development
- Micro, Small and Medium Enterprises Development - Continue
- What Is Credit Guarantee?
- Showcasing
- Objectives of IREDA
- Information technology
- State Govt.mechanisms
- ESDM Under the scheme
Strategies for Growth 1
- Introduction - Continue
- The 4 Types of Entrepreneurships
- Success Strategies for Entrepreneurs
Strategies for Growth 2
- Strategies for Personal Growth as an Entrepreneur
- Strategies for Personal Growth as an Entrepreneur
- Six Entrepreneurial and business growth strategy examples
Growth from external sources 1
- Franchising
- Franchising
- Types of Franchisees
- Joint Ventures
- Economies of Scale
Growth from external sources 2
- Merger or Acquisition
- Pros of mergers
- Cons of mergers
- Reasons that Cause Failure of Mergers and Acquisitions
Developing a company vision 1
- What is a vision statement?
- Vision statement
- Why does a company have to have a vision?
- Dual Components of the Company Vision
- Envisioned Future
- Vision statement sound mystical
Developing a company vision 2
- Developing a company vision Introduction
- Know your Goals
- Consider your company’s values
- Build upon your mission statement
- Keep it simple and straightforward
- Keep it Definitive
- Be forward thinking
- Establish timeframes
- Just write your vision statement!
- How To Use & Communicate Your Vision
- Measure Progress Toward Your Vision
- Vision statement templates and resources
- Visions Don’t Need to Be Set in Stone
Interview - Marker Movement
- Interview - Marker Movement Introduction
- Tell me something about yourself?
- Tell me little more about your Business?
- What’s your enterprise called?
- Can you elaborate entire cycle?
- How you decide pricing?
- What is your entire routine?
- Can you tell me how try to optimize the pricing and time that you have?
- How the ideation Process?
- What is your experience from multiple vendors?
- Can you take me through the pros and pain points of your business
- What is your Special experience in Party?
- Can you give some advice entrepreneur?
Case Study
- Cases on New Service Development
- Cases on the Service Encounter Triad
- Cases on Supporting Facility & Process Flows
Work-Centric Approach
The academic approach of the course focuses on ‘work-centric’ education. With this hands-on approach, derive knowledge from and while working to make it more wholesome, delightful and useful. The ultimate objective is to empower learners to also engage in socially useful and productive work. It aims at bringing learners closer to their rewarding careers as well as to the development of the community.
- Step 1: Learners are given an overview of the course and its connection to life and work
- Step 2: Learners are exposed to the specific tool(s) used in the course through the various real-life applications of the tool(s).
- Step 3: Learners are acquainted with the careers and the hierarchy of roles they can perform at workplaces after attaining increasing levels of mastery over the tool(s).
- Step 4: Learners are acquainted with the architecture of the tool or tool map so as to appreciate various parts of the tool, their functions, utility and inter-relations.
- Step 5: Learners are exposed to simple application development methodology by using the tool at the beginner’s level.
- Step 6: Learners perform the differential skills related to the use of the tool to improve the given ready-made industry-standard outputs.
- Step 7: Learners are engaged in appreciation of real-life case studies developed by the experts.
- Step 8: Learners are encouraged to proceed from appreciation to imitation of the experts.
- Step 9: After the imitation experience, they are required to improve the expert’s outputs so that they proceed from mere imitation to emulation.
- Step 10: Emulation is taken a level further from working with differential skills towards the visualization and creation of a complete output according to the requirements provided. (Long Assignments)
- Step 11: Understanding the requirements, communicating one’s own thoughts and presenting are important skills required in facing an interview for securing a work order/job. For instilling these skills, learners are presented with various subject-specific technical as well as HR-oriented questions and encouraged to answer them.
- Step 12: Finally, they develop the integral skills involving optimal methods and best practices to produce useful outputs right from scratch, publish them in their ePortfolio and thereby proceed from emulation to self-expression, from self-expression to self-confidence and from self-confidence to self-reliance and self-esteem!